PR Showcase Embraces Search Engine Marketing

London, UK. September 16, 2003 ... PR Showcase hugs Search Engine Marketing to increase traffic to their new king Vamped websitePR http://www.prshowcase.net Showcase 2003, a conference of the UK's largest PR PR and media professionals is to foster an SEM campaign aggressively to attract traffic to its new campaign website.The idea is to drive traffic more relevant and focused view of public relations conference to be held on 23 and 24 September 2003. Richard Weston, Managing Director of Evensis http://www.evensis.com, the event management company, who are organizing the event hotel, the Internet is probably the number one search tool chosen by the PRS and professionals media to play its primary research, so it is essential that the new website is ready for search engines and directories. The shows will carry out the PR Search Engine Optimization [SEO work with meta tags, heading to the natural way of working of search engines. It also includes search engine marketing, pay per click [PPC offers http://www.google.com Google for keywords in AP This traffic will be affected by a couple of days, while the former is a strategy longer term, and was delivered through a careful re-design site.Weston added, while the search for SEM PR industry noticed that many public relations agencies, independent businesses, both small and medium sized enterprises or businesses are not getting into digital marketing tools available to them. Although this is often seen as a territory marketing department there are a lot of transferable skills in September of SAB and hence customers will benefit from if they knew more about the media. What is surprising is that our activities and impact can be measured step by step with web analytics, measurements using the tracking software http://www.webtraffiq.com WebtraffIQ. Virtually every click will be recorded and can be fed back to us online through our web browser or email in a simple format and easy to digest, whenever so requested. It is a very powerful service that allows us to demonstrate our return on investment [ROI with SEO and SEM campaign you are running. Evensis promote direct marketing and SEO and SEM PR Showcase work led to the conference. This includes marketing and public relations, sales, marketing leaflet magazines.About PR Showcase: http://www.prshowcase.net http://www.prshowcase.net The fourth PR Showcase held in London on Tuesday 23 Wednesday, September 2003.This 24 is a unique combination of lectures, workshops, exhibitions and networking opportunities bringing together professionals from both sides of the "agency and the PR Showcase house.The program was organized with the help Leeds Business School Center PR http://www.lmu.ac.uk/lbs/pr/index.htm Studies and is presented in association with PR Week http://www.prweek.co.uk Advertising Club London http:// www. publicitycluboflondon.co.uk and support of your business partner Web Analytics agency WebtraffIQ http://www.webtraffIQ.com monitoring. Evensis ---- ---- Contact: Contact: Joanna limited RobinsonEvensis Columbus Quay, Riverside Drive, Liverpool, L3 4DBTelephone: 0151 726 9002 Fax: 0151 726 8228Email: mailto: joanna@evensis.com, Website: http://www.evensis.com Elemental PR: Contact: Tim Gibbon, Account DirectorElemental PR, e-mail: mailto: prshowcase@elementalpr.co.uk Direct Phone: +44 [020 8586 5767, Mobile: +44 [07930 375663, Fax: +44 [0870 1308135, website: http:/ / www.elementalpr.co.ukAddress: 7 Goodge Place, London, W1T 4SF, UK